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Cited 40 time in webofscience Cited 40 time in scopus
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Consumer complaint channel choice in online and offline purchases

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dc.contributor.authorLee, S.-
dc.contributor.authorCude, B.J.-
dc.date.available2020-09-14T10:05:44Z-
dc.date.created2019-02-14-
dc.date.issued2012-01-
dc.identifier.issn1470-6423-
dc.identifier.urihttp://scholarworks.bwise.kr/ssu/handle/2018.sw.ssu/39499-
dc.description.abstractThis research explored the influence of the purchase environment on the choice of complaint channel. The study was based on responses from 480 undergraduate students who participated in a 2 (purchase environment: offline vs. online)×2 (the degree of dissatisfaction: weak vs. strong) online experiment. Consumers who purchased online were more likely to complain online than those who made their purchase offline. Online complaining among online purchasers increased with the degree of dissatisfaction. The research suggests that future researchers should include consumer complaint channel choices when examining consumer complaining behaviour. © 2011 Blackwell Publishing Ltd.-
dc.language영어-
dc.language.isoen-
dc.publisherWiley Blackwell-
dc.relation.isPartOfInternational Journal of Consumer Studies-
dc.titleConsumer complaint channel choice in online and offline purchases-
dc.typeArticle-
dc.identifier.doi10.1111/j.1470-6431.2010.00992.x-
dc.type.rimsART-
dc.identifier.bibliographicCitationInternational Journal of Consumer Studies, v.36, no.1, pp.90 - 96-
dc.description.journalClass1-
dc.identifier.wosid000298875300013-
dc.identifier.scopusid2-s2.0-84867355984-
dc.citation.endPage96-
dc.citation.number1-
dc.citation.startPage90-
dc.citation.titleInternational Journal of Consumer Studies-
dc.citation.volume36-
dc.contributor.affiliatedAuthorLee, S.-
dc.type.docTypeArticle-
dc.description.isOpenAccessN-
dc.subject.keywordAuthorChannel choice behaviour-
dc.subject.keywordAuthorComplaints-
dc.subject.keywordAuthorConsumer behaviour-
dc.subject.keywordAuthorElectronic commerce-
dc.subject.keywordAuthorOnline complaining behaviour-
dc.subject.keywordAuthorRedress environment-
dc.description.journalRegisteredClassssci-
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