한국어
LIBRARY
RIMS LOGIN
Communities & Collections
Researchers
Titles
Issue Date
Journals
검색
Search
All of ScholarWorks
College of Social Sciences
Department of Journalism, Public Relations & Advertising
1. Journal Articles
Current filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Current filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Current filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Add filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Results/Page
5
10
15
20
25
30
35
40
45
50
55
60
65
70
75
80
85
90
95
100
Sort items by
Relevance
Title
Issue Date
In order
Ascending
Descending
Authors/record
All
1
5
10
15
20
25
30
35
40
45
50
Results 1-2 of 2 (Search time: 0.013 seconds).
인터넷에서의 광고 효율성에 대한 연구: 미국 대학생의 인식, 태도, 광고회피를 중심으로
김지현;
박창희
; 유승관
Article
Issue Date
2010
Citation
광고학연구, v.21, no.3, pp.55 - 72
Publisher
한국광고학회
시청자참여프로그램 운용에 대한 정책 및 활성화 방안 연구 : 방송사담당자 인터뷰를 중심으로
Go to Link
유승관; 홍종배;
박창희
Article
Issue Date
2010
Citation
미디어와 공연예술 연구, v.5, no.1, pp.7 - 34
Publisher
청운대학교 방송·예술연구소
1
Discover
Author
유승관
2
김지현
1
홍종배
1
Subject
advertising effectiveness
1
attitude
1
Audience producers
1
avoidance
1
perception
1
Universal service
1
Viewer-participation program
1
Viewer-sovereignty
1
web advertising format
1
광고회피
1
.
next >
Type
Article
2
Language
Korean
1
Journal
광고학연구
1
미디어와 공연예술 연구
1
BROWSE
한국어
Communities & Collections
Researchers
Titles
Journals
LIBRARY
RIMS LOGIN