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기업 CSR 활동의 목적 귀인에 영향을 미치는 요인들에 관한 연구: 죄악 산업의 경우를 중심으로
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김효숙
Article
Issue Date
2016
Citation
홍보학연구, v.20, no.5, pp.22 - 44
Publisher
한국PR학회
1
Discover
Author
KIM, HYO SOOK
1
Subject
communication channel
1
congruence
1
CSR
1
sin industry
1
귀인
1
적합성
1
죄악 기업
1
커뮤니케이션 채널
1
Date Issued
2016
1
Type
Article
1
Language
Korean
1
Journal
홍보학연구
1
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