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베이커리 선택속성이 매력과 고객 충성도에 미치는 영향 - 한국소비자와 중국소비자 비교 -
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황태호; 이강일; 박국봉;
안승호
; 조춘한; 원종구
Article
Issue Date
2014
Citation
외식경영연구, v.17, no.5, pp.225 - 254
Publisher
한국외식경영학회
중국 시장의 브랜드 네이밍에 있어서 한국어, 영어, 중국어의 삼중언어 사용에 관한 연구 :번역방법과 강조언어의 상호작용 효과 그리고한글 표기를 중심으로
조춘한;
안승호
Article
Issue Date
2014
Citation
e-비즈니스연구, v.15, no.3, pp.447 - 480
Publisher
국제e-비즈니스학회
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