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TV 광고의 모델 사용 유형에 대한 내용분석
도선재
;
황장선
Article
Issue Date
2008
Citation
광고학연구, v.19, no.5, pp 49 - 74
Publisher
한국광고학회
1
Discover
Author
Hwang, Jang Sun
1
Doh, Sun Jae
1
Subject
Advertising model
1
Celebrity
1
Content analysis
1
TV광고
1
광고모델
1
내용분석
1
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KOR
1
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