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머그컵으로 마시는 수프, 보노(VONO): 한국시장정착을 위한 브랜드 포지셔닝
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김재휘
; 김정인; 김태훈
Article
Issue Date
2007
Citation
광고학연구, v.18, no.5, pp 387 - 397
Publisher
한국광고학회
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Lee, Jang Han
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advertising effect
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