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외모매력도가 생산성 예측과 협업 의도 및 생산성에 미치는 영향Effects of Physical Attractiveness on Performance Expectation:Cooperative Intention and Actual Performance

Authors
전병준
Issue Date
2005
Publisher
한국생산성학회
Keywords
physical attractiveness; performance; cooperation expectation
Citation
생산성논집, v.19, no.4, pp 41 - 56
Pages
16
Journal Title
생산성논집
Volume
19
Number
4
Start Page
41
End Page
56
URI
https://scholarworks.bwise.kr/cau/handle/2019.sw.cau/29425
ISSN
1225-3553
Abstract
This study examines whether physical attractiveness influences raters expectation of performance and intention to cooperate. After seeing the portrait photos of 15 insurance agents, subjects rate high expectation of performance and intention to cooperate on photos with high attractiveness than those with low attractiveness. The study also investigates the relationship between physical attractiveness and actual performance. The result shows attractive insurance agents perform higher than less-attractive agents.
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Chun, Byungjune
경영경제대학 (경영학부(서울))
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