중규모 건설회사의 입찰의사결정지원을 위한 Markup 산정방안
DC Field | Value | Language |
---|---|---|
dc.contributor.author | 박찬식 | - |
dc.date.available | 2019-08-07T04:59:11Z | - |
dc.date.issued | 2003 | - |
dc.identifier.issn | 1226-9107 | - |
dc.identifier.uri | https://scholarworks.bwise.kr/cau/handle/2019.sw.cau/32224 | - |
dc.description.abstract | As the construction market environment becomes more intensive and the medium-sized construction firms(MS firms) are less competitive, the firm need to set up their own bidding strategy. In order to establish a successful bidding strategy, they need to develop a model that can support bidding decision-making reasonably and systematically. A number of literatures related to the utility theory and the bidding decision-making factor were reviewed to develop the fundamental framework on the bidding decision-making. A questionnaire survey was performed for collecting and analyzing the senior manager knowledge and opinion on the problem and the factor of bidding decision-making. Based on the survey results, the study proposes a better procedure to induce reasonable bidding decision for the MS firms. In addition, the study suggests a model that can compute appropriate mark-up level for construction project using utility function. It is expected that the model would help the firm's senior management in identifying the mark-up in terms of the value(utility) for construction project. | - |
dc.format.extent | 8 | - |
dc.publisher | 대한건축학회 | - |
dc.title | 중규모 건설회사의 입찰의사결정지원을 위한 Markup 산정방안 | - |
dc.title.alternative | A Markup Estimation Method for the Bidding Decision-Making of the Medium-Sized Construction Firm | - |
dc.type | Article | - |
dc.identifier.bibliographicCitation | 대한건축학회논문집 구조계, v.19, no.5, pp 161 - 168 | - |
dc.identifier.kciid | ART000904018 | - |
dc.description.isOpenAccess | N | - |
dc.citation.endPage | 168 | - |
dc.citation.number | 5 | - |
dc.citation.startPage | 161 | - |
dc.citation.title | 대한건축학회논문집 구조계 | - |
dc.citation.volume | 19 | - |
dc.publisher.location | 대한민국 | - |
dc.subject.keywordAuthor | Markup Level | - |
dc.subject.keywordAuthor | Bidding Strategy | - |
dc.subject.keywordAuthor | Bidding Decision-Making Model | - |
dc.subject.keywordAuthor | Medium-Sized Construction Firm | - |
dc.subject.keywordAuthor | Markup 수준 | - |
dc.subject.keywordAuthor | 입찰전략 | - |
dc.subject.keywordAuthor | 입찰의사결정 지원모델 | - |
dc.subject.keywordAuthor | 중규모 건설회사 | - |
dc.description.journalRegisteredClass | kci | - |
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