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선행적 대응을 통한 새로운 시장개척 사례: ㈜태평양의 이니스프리 성공 사례

Authors
오세조곽동성이해선김상덕
Issue Date
2001
Publisher
한국마케팅학회
Citation
아시아마케팅저널, v.3, no.2, pp 115 - 124
Pages
10
Journal Title
아시아마케팅저널
Volume
3
Number
2
Start Page
115
End Page
124
URI
https://scholarworks.bwise.kr/cau/handle/2019.sw.cau/47304
ISSN
1598-7868
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College of Business & Economics > School of Business Administration > 1. Journal Articles

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