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Relationship Glue: Customers and Marketers Co-Creating a Purchase Experience
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Rajah, Edwin | - |
| dc.contributor.author | Marshall, Roger | - |
| dc.contributor.author | Nam, Inwoo | - |
| dc.date.accessioned | 2022-05-27T02:40:20Z | - |
| dc.date.available | 2022-05-27T02:40:20Z | - |
| dc.date.issued | 2008-01 | - |
| dc.identifier.uri | https://scholarworks.bwise.kr/cau/handle/2019.sw.cau/58139 | - |
| dc.format.extent | 7 | - |
| dc.publisher | ASSOC CONSUMER RESEARCH | - |
| dc.title | Relationship Glue: Customers and Marketers Co-Creating a Purchase Experience | - |
| dc.type | Article | - |
| dc.identifier.bibliographicCitation | ADVANCES IN CONSUMER RESEARCH, v.35, pp 367 - 373 | - |
| dc.description.isOpenAccess | N | - |
| dc.identifier.wosid | 000272788200215 | - |
| dc.identifier.scopusid | 2-s2.0-79956274704 | - |
| dc.citation.endPage | 373 | - |
| dc.citation.startPage | 367 | - |
| dc.citation.title | ADVANCES IN CONSUMER RESEARCH | - |
| dc.citation.volume | 35 | - |
| dc.identifier.url | https://www.acrwebsite.org/volumes/13297 | - |
| dc.relation.journalResearchArea | Business & Economics | - |
| dc.relation.journalResearchArea | Psychology | - |
| dc.relation.journalWebOfScienceCategory | Business | - |
| dc.relation.journalWebOfScienceCategory | Psychology, Applied | - |
| dc.description.journalRegisteredClass | scopus | - |
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