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문화콘텐츠 마케팅을 위한 광고전략 활용의 현황과 전망
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 이형석 | - |
| dc.date.accessioned | 2021-06-22T16:10:38Z | - |
| dc.date.available | 2021-06-22T16:10:38Z | - |
| dc.date.issued | 2015-12-19 | - |
| dc.identifier.uri | https://scholarworks.bwise.kr/erica/handle/2021.sw.erica/12974 | - |
| dc.title | 문화콘텐츠 마케팅을 위한 광고전략 활용의 현황과 전망 | - |
| dc.type | Conference | - |
| dc.citation.conferenceName | 한국엔터테인먼트학회 2015 정기학술대회 | - |
| dc.citation.conferencePlace | 성균관대학교 수선관 국제회의실 | - |
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Related Researcher
- Lee, Hyung Seok
- COLLEGE OF COMMUNICATION (DEPARTMENT OF ADVERTISING & PUBLIC RELATIONS)