트랜잭션 데이터 분석을 위한 확률 그래프 모형

Abstract

Recently, transaction data is accumulated everywhere very rapidly. Association analysis methods are usually applied to analyze transaction data, but the methods have several problems. For example, these methods can only consider one-way relations among items and cannot reflect domain knowledge into analysis process. In order to overcome defect of association analysis methods, we suggest a transaction data analysis method based on probabilistic graphical model (PGM) in this study. The method we suggest has several advantages as compared with association analysis methods. For example, this method has a high flexibility, and can give a solution to various probability problems regarding the transaction data with relationships among items.