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광고의 이월효과에 관한 실증연구
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | 한상필 | - |
| dc.date.accessioned | 2021-06-23T04:27:18Z | - |
| dc.date.available | 2021-06-23T04:27:18Z | - |
| dc.date.issued | 2005-10-07 | - |
| dc.identifier.uri | https://scholarworks.bwise.kr/erica/handle/2021.sw.erica/29359 | - |
| dc.description.abstract | 광고의 이월효과를 실증적으로 분석한 논문 | - |
| dc.title | 광고의 이월효과에 관한 실증연구 | - |
| dc.type | Conference | - |
| dc.citation.conferenceName | 언론학회 광고홍보분과위원회 정기학술발표 | - |
| dc.citation.conferencePlace | 단국대학교 | - |
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- Han, Sang pil
- COLLEGE OF COMMUNICATION (DEPARTMENT OF ADVERTISING & PUBLIC RELATIONS)