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TV환경 광고: 일시적 유행인가, 장기적 전략인가?

Authors
이현우
Issue Date
1-Nov-1996
URI
https://scholarworks.bwise.kr/erica/handle/2021.sw.erica/36589
Conference Name
방송과 문화
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COLLEGE OF COMMUNICATION > DEPARTMENT OF ADVERTISING & PUBLIC RELATIONS > 2. Conference Papers

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