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브랜드 샾의 소비자 인지형성에 관한 연구 (2) - 대형 커피브랜드 3사의 실내디자인 이미지를 중심으로-A Study on the Cognitive Formation of Consumer in Brand Shop (2) -Focused on the Interior Design's Image of a Large-Sized Coffee Brand Company -

Other Titles
A Study on the Cognitive Formation of Consumer in Brand Shop (2) -Focused on the Interior Design's Image of a Large-Sized Coffee Brand Company -
Authors
김경숙사영재
Issue Date
Sep-2008
Publisher
한국디자인문화학회
Keywords
Coffee Brand(커피 브랜드); Shop(점포); Cognitive Formation(인지형성); Consumer(소비자). Marketing Policy(마케팅 정책)
Citation
한국디자인문화학회지, v.14, no.3, pp.43 - 50
Indexed
KCI
Journal Title
한국디자인문화학회지
Volume
14
Number
3
Start Page
43
End Page
50
URI
https://scholarworks.bwise.kr/erica/handle/2021.sw.erica/42831
ISSN
1598-6497
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COLLEGE OF DESIGN > DEPARTMENT OF COMMUNICATION DESIGN > 1. Journal Articles

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COLLEGE OF DESIGN (DEPARTMENT OF COMMUNICATION DESIGN)
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