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공급자와 구매자간 투자배분 모형의 개발
- Authors
- 안선응
- Issue Date
- Nov-2006
- Publisher
- 한국SCM 학회
- Citation
- 2006년 한국SCM 종합발표대회
- Indexed
- OTHER
- Journal Title
- 2006년 한국SCM 종합발표대회
- Abstract
- Partnerships between makers and buyers have had a significant impact on negotiation performance. This paper presents an investment solution in maker-buyer partnership. We deduce issue-specific structural power index and conduct a quantitative analysis for sharing maker-buyer`s investment based on negotiation power and effects of invested values. The results show a BATNA(Best Alternative To a Negotiated Agreement) of maker-buyer`s investment sharing.
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