신제품개발역량이 벤처기업의 국제화에 미치는 영향: 창업자 인적자본의 조절효과를 중심으로The Effect of New Product Development Capabilities on the Internationalization of Venture Firm: Moderation Role of Founder’s Human Capitals
- Other Titles
- The Effect of New Product Development Capabilities on the Internationalization of Venture Firm: Moderation Role of Founder’s Human Capitals
- Authors
- 노태우; 이기준; 김정근; 황지연
- Issue Date
- Dec-2022
- Publisher
- 한국무역학회
- Keywords
- New product development capabilities; venture firm; Founder’s human capital; Professional experience; Start-up experience; Education level; Marketing capabilities
- Citation
- 무역학회지, v.47, no.6, pp.97 - 117
- Indexed
- KCI
- Journal Title
- 무역학회지
- Volume
- 47
- Number
- 6
- Start Page
- 97
- End Page
- 117
- URI
- https://scholarworks.bwise.kr/hanyang/handle/2021.sw.hanyang/189164
- DOI
- 10.22659/KTRA.2022.47.6.97
- ISSN
- 1226-2765
- Abstract
- Amid the growing importance and growth potential of venture firms worldwide, this study aimed to figure out the effect of new product development capabilities (NPDC) on the internationalization of Korean venture firms and the moderating impact of founders’ human capital. NPDC is a core competency that can cope with the rapidly changing market environment and is required when entering multinational markets. Therefore, we subdivided founders’ human capital into professional experience, startup experience, education level, and marketing capacity and examined each moderating effect on a venture firm’s internationalization. As a result of empirical analysis of 1,362 Korean venture firms using the Tobit model, this study found that venture firms with excellent NPDC tend to achieve a higher level of internationalization. In addition, among the founder’s human capitals, professional experience, education level, and marketing competency moderated the positive relationship between NPDC and internationalization. In contrast, the founder’s startup experience was insignificant. The results of this empirical analysis explain the factors that trigger the internationalization performance of venture firms from the perspective of dynamic capabilities and suggest that the founder’s human capital played an essential role in the internationalization.
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