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Graduate School of Advertising & Public Relations
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칙센트미하이의 창의성 시스템 모델 관점에서 광고 창의성에 대한 문헌적 고찰
박정선;
이철영
; 유철호
Article
Issue Date
2021
Citation
상품문화디자인학연구, no.66, pp.205 - 222
Publisher
한국상품문화디자인학회
광고 크리에이터의 감성적 지능, 창의적 성향과 업무성과인식의 관계에 대한 연구
최원수;
이철영
Article
Issue Date
2010
Citation
광고학연구, v.21, no.1, pp.69 - 84
Publisher
한국광고학회
1
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Author
Yi, Chull Young
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Ad Creator
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Advertising Creativity
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Advertising creativity
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Creativity
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Csikszentmihalyi
1
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Emotional Intelligence
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Job Performance
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The systems model of creativity
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