텍스트마이닝을 통한 공공디자인 인식 조사 연구

Abstract

The concept of public design began in earnest in Korea after the "Act on the Promotion of Public Design" was established in 2016. Previously, the concept of design was used as a means of supporting the industry. The reason why public design was created is to meet the social needs in which design is used to solve social problems and form public values, not to support the revival of industries. Public design is aimed at various citizens, not consumers. From this point of view, until now, awareness of public design has been conducted in a simple survey method. In this study, the purpose of this study is to investigate, analyze, and present the perception of public design using text mining techniques based on big data analysis in order to more objectively analyze the perception of public design. The scope of this study is selected as the part of the basic status and concepts of public design since 2016 when the Public Design Act was implemented. As a research method, it analyzes how the perception of public design has changed through literature review on public design, and analyzes and investigates users' perception of public design through text mining through social network services. Finally, based on these analysis results, the user's perception of public design is grasped. First of all, public design attempts to expand its area and perception through external activities such as contests and events. Second, public design is recognized as a way to solve social problems and improve public values. Third, it can be seen that public design is mainly implemented by the government, but the beneficiary is the general public. First, public design can be used as a means to implement various ideas, not just facilities. Second, public design is centered on people, not on the physical environment. Third, public design can be expanded to various fields. Fourth, it is expanding in a way that beneficiaries directly participate. Through this, public design should have scalability in various ways for future development.