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기업의 사회적 활동이 구매의도와 기업이미지에 미치는 영향 - 소비자 감정을 매개효과로
이승희
; 도재홍; 한상백; 강준모
Article
Issue Date
2011
Citation
디지털융복합연구, v.9, no.2, pp.89 - 100
Publisher
한국디지털정책학회
지역마케팅이 기업유치에 미치는 영향요인에 관한 연구
이승희
; 이홍희; 남유진; 김영수; 도재홍
Article
Issue Date
2010
Citation
디지털융복합연구, v.8, no.3, pp.63 - 77
Publisher
한국디지털정책학회
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Author
Lee, Seung Hee
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한상백
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Consumer&apos
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