쇼핑사이트의 상호작용성 제고방안에 관한 연구: 기업-소비자간 상호작용을 중심으로
DC Field | Value | Language |
---|---|---|
dc.contributor.author | 송창석 | - |
dc.contributor.author | 신종칠 | - |
dc.date.available | 2018-05-10T18:36:22Z | - |
dc.date.created | 2018-04-17 | - |
dc.date.issued | 2003-11 | - |
dc.identifier.issn | 1226-2234 | - |
dc.identifier.uri | http://scholarworks.bwise.kr/ssu/handle/2018.sw.ssu/20810 | - |
dc.description.abstract | Building Interactivity into Internet Shopping SitesSong, Chang-Seok*Shin, Jong-Chil**This paper re-examines the concepts of interactivity in human-human and human-machine communication settings, which are closely related with buyer-seller interactions in Internet shopping sites. Contrary to recent critics about definitions of interactivity we suggest that both human-interactivity and machine-interactivity are useful concepts in explaining various interactions and deriving strategies of interactivity building in shopping sites. We propose number of inputs, response time, control, personalization, and participation as sub-dimensions of interactivity and discuss about strategies in each dimensions.攀 * Assistant Professor, Soongsil University | - |
dc.language | 한국어 | - |
dc.language.iso | ko | - |
dc.publisher | 대한경영학회 | - |
dc.relation.isPartOf | 대한경영학회지 | - |
dc.subject | Internet Shopping Sites | - |
dc.subject | Interaction | - |
dc.subject | Internet Shopping Sites | - |
dc.subject | Interaction | - |
dc.title | 쇼핑사이트의 상호작용성 제고방안에 관한 연구: 기업-소비자간 상호작용을 중심으로 | - |
dc.title.alternative | Building Interactivity into Internet Shopping Sites | - |
dc.type | Article | - |
dc.type.rims | ART | - |
dc.identifier.bibliographicCitation | 대한경영학회지, v.16, no.6, pp.6 - 1734 | - |
dc.identifier.kciid | ART000858055 | - |
dc.description.journalClass | 2 | - |
dc.citation.endPage | 1734 | - |
dc.citation.number | 6 | - |
dc.citation.startPage | 6 | - |
dc.citation.title | 대한경영학회지 | - |
dc.citation.volume | 16 | - |
dc.contributor.affiliatedAuthor | 송창석 | - |
dc.identifier.url | https://www.kci.go.kr/kciportal/ci/sereArticleSearch/ciSereArtiView.kci?sereArticleSearchBean.artiId=ART000858055 | - |
dc.description.isOpenAccess | N | - |
dc.subject.keywordAuthor | Internet Shopping Sites | - |
dc.subject.keywordAuthor | Interaction | - |
dc.subject.keywordAuthor | Internet Shopping Sites | - |
dc.subject.keywordAuthor | Interaction | - |
dc.description.journalRegisteredClass | kci | - |
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