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차세대 이동통신 컨버전스 서비스 모델 개발 프레임워크Design Framework for Next Generation Mobile Convergence Service Models

Authors
신동천박세권김진배류승완
Issue Date
2010
Publisher
한국IT서비스학회
Keywords
Next Generation Mobile Communications; Mobile Services; Scenario Analysis; Service Model; Mobile Business Model
Citation
한국IT서비스학회지, v.9, no.4, pp 243 - 259
Pages
17
Journal Title
한국IT서비스학회지
Volume
9
Number
4
Start Page
243
End Page
259
URI
https://scholarworks.bwise.kr/cau/handle/2019.sw.cau/34668
ISSN
1975-4256
Abstract
It is expected that the next generation mobile communication system will be a service-driven developed system capable to realize the human-centric mobile convergence services, and it is different from the technology-driven development approach of the second and the third generation mobile communication systems. As a preliminary research work on such service-driven system development approach for the next generation mobile communication system, we developed the scenario based service analysis process (2SAP) framework to derive core service technologies and functionalities. In this paper, we propose the next generation mobile convergence service business model creation methodology based on research results of the 2SAP framework. To achieve this goal, we first establish a service model contains several components such as infrastructures, operations, and provision of services that are indispensible for providing next generation mobile services. Then, the next generation mobile services and its corresponding business models can be created by adding service and value flows to the developed service model after defining necessary components of business model including actors, their relationships, and roles.
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Graduate School > Department of Trade & Logistics > 1. Journal Articles
College of Business & Economics > School of Business Administration > 1. Journal Articles
College of Business & Economics > Department of Industrial Security > 1. Journal Articles

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