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소비자의 능동적 커뮤니케이션이 혁신의 채택에 미치는 영향 : 대체식품 정보행동과 규범을 중심으로
- Authors
- 오현정
- Issue Date
- 16-Jun-2023
- Conference Name
- 2023 KHOP 상반기 통합학술대회
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Related Researcher
- Oh, Hyun Jung
- COLLEGE OF COMMUNICATION (DEPARTMENT OF ADVERTISING & PUBLIC RELATIONS)