Effects of Culture, Product Type and Price on Consumer Intention to Purchase Mass Customized Products Online

문준연

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Effects of Culture, Product Type and Price on Consumer Intention to Purchase Mass Customized Products Online

Authors: 문준연

Issue Date: 26-May-2005

URI: https://scholarworks.bwise.kr/erica/handle/2021.sw.erica/124411

Conference Name: Proceedings of the 9th International Conference on Global Business & Economic Development

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Appears in Collections: COLLEGE OF BUSINESS AND ECONOMICS > DIVISION OF BUSINESS ADMINISTRATION > 2. Conference Papers

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