한국어
LIBRARY
Communities & Collections
Researchers
Titles
Issue Date
Journals
검색
Search
All of ScholarWorks
COLLEGE OF COMMUNICATION
DEPARTMENT OF ADVERTISING & PUBLIC RELATIONS
1. Journal Articles
2. Conference Papers
3. Books & Book Chapters
4. Patents
5. Others
Current filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Add filters:
Title
Author
Subject
Date Issued
Type
Language
Journal
Journal Index
Equals
Contains
ID
Not Equals
Not Contains
Not ID
Results/Page
5
10
15
20
25
30
35
40
45
50
55
60
65
70
75
80
85
90
95
100
Sort items by
Relevance
Title
Issue Date
In order
Ascending
Descending
Authors/record
All
1
5
10
15
20
25
30
35
40
45
50
Results 1-3 of 3 (Search time: 0.004 seconds).
KCI
고속도로 야립광고가 수용자에게 미치는 효과 연구
Go to Link
심성욱
; 김미정; 박정선
Article
Issue Date
2012
Citation
광고연구, no.95, pp.318 - 348
Publisher
한국광고홍보학회
KCI
광고주의 그린신뢰도, 제품의 친환경 속성 중요도 지각, 친환경 주장유형이 그린광고효과에 미치는 영향에 관한 연구
Go to Link
김미정;
한상필
; 안보섭
Article
Issue Date
2014
Citation
광고학연구, v.25, no.6, pp.219 - 249
Publisher
한국광고학회
KCI
이동통신 환경 변화에 따른 ‘생각대로 T’ 브랜드 관리 전략 : ‘현실을 넘다’ 광고캠페인을 중심으로
Go to Link
한상필
; 김미정
Article
Issue Date
2012
Citation
광고학연구, v.23, no.8, pp 187 - 197
Publisher
한국광고학회
1
Discover
Author
Han, Sang pil
2
Shim, Sung Wook
1
박정선
1
안보섭
1
Subject
advertising case
1
advertising effects
1
advertising strategy
1
effectiveness of roadside-billboa...
1
environmental advertising types
1
green advertising
1
roadside advertising
1
SKT brand
1
SKT브랜드
1
광고 성공사례
1
.
next >
Date Issued
2014
1
2012
2
Type
Article
3
Language
Korean
2
KOR
1
Journal
광고연구
1
광고학연구
1
광고학연구
1
Journal Index
kci
3
BROWSE
한국어
Communities & Collections
Researchers
Titles
Journals
LIBRARY