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KCI
OTHER
SMS기반의 모바일광고의 효과 및 수용성에 관한 실증연구
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이경렬
Article
Issue Date
2006
Citation
커뮤니케이션학 연구, v.14, no.2, pp.26 - 44
Publisher
한국커뮤니케이션학회
KCI
OTHER
A Study on Concept and Types of Convergence in a modern residential environment
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Bae, Jee Hoon;
Yoon, Jong Young
Article
Issue Date
2005
Citation
한국디자인문화학회지, v.11, no.1, pp.79 - 87
Publisher
한국디자인문화학회
KCI
OTHER
CEO이미지의 요인구조 및 척도개발에 관한 연구-우리나라 기업의 PR, 광고, 그리고 마케팅실무자에 대한 실증적 연구를 중심으로
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이경렬
Article
Issue Date
2005
Citation
커뮤니케이션학 연구, v.13, no.1, pp.161 - 181
Publisher
한국커뮤니케이션학회
KCI
OTHER
옥외매체에서의 QR코드의 활용실태에 관한 연구
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이경렬
; 정만수
Article
Issue Date
2011
Citation
OOH광고학연구, v.8, no.2, pp.61 - 84
Publisher
한국OOH광고학회
KCI
OTHER
휴대폰의 Product Identity 전략에 관한 연구- 노키아 제품을 중심으로 -
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윤종영
Article
Issue Date
2006
Citation
한국디자인문화학회지, v.12, no.4, pp.91 - 97
Publisher
한국디자인문화학회
1
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Author
LEE, KYUNG YUL
3
Yoon, Jong Young
2
Bae, Jee Hoon
1
정만수
1
Subject
CEO image
1
CEO 이미지
1
construct
1
Convergence
1
Electronics
1
Furniture
1
measurement scale
1
Mobile Advertising
1
outdoor
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QR
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한국디자인문화학회지
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