The contextual effects of gender norms, communication, and social capital on family planning behaviors in Uganda: A multilevel approach
- Authors
- Paek, Hye-Jin; Lee, Byoungkwan; Salmon, Charles T.; Witte, Kim
- Issue Date
- Aug-2008
- Publisher
- SAGE PUBLICATIONS INC
- Keywords
- family planning; hierarchical linear modeling; social capital; gender norm
- Citation
- HEALTH EDUCATION & BEHAVIOR, v.35, no.4, pp.461 - 477
- Indexed
- SCIE
SCOPUS
- Journal Title
- HEALTH EDUCATION & BEHAVIOR
- Volume
- 35
- Number
- 4
- Start Page
- 461
- End Page
- 477
- URI
- https://scholarworks.bwise.kr/erica/handle/2021.sw.erica/42267
- DOI
- 10.1177/1090198106296769
- ISSN
- 1090-1981
- Abstract
- This study hypothesized a multilevel model to examine the contextual effects of gender norms, exposure to health-related radio programs, interpersonal communication, and social capital on family planning behavior in Uganda. The results of hierarchical linear modeling showed that all of the four variables were significant predictors of family planning behavior. The authors found that gender norms as a contextual factor significantly interacted with the individual-level perceived benefit. The significant cross-level interaction effect was also observed between individuals' interpersonal communication and contextual variation in listening to a health-related radio program. Practical implications for family planning communication campaigns are discussed.
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Collections - COLLEGE OF COMMUNICATION > DEPARTMENT OF ADVERTISING & PUBLIC RELATIONS > 1. Journal Articles
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