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문화콘텐츠 마케팅을 위한 광고전략 활용의 현황과 전망
- Authors
- 이형석
- Issue Date
- 19-Dec-2015
- Place
- 성균관대학교 수선관 국제회의실
- Conference Name
- 한국엔터테인먼트학회 2015 정기학술대회
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Related Researcher
- Lee, Hyung Seok
- COLLEGE OF COMMUNICATION (DEPARTMENT OF ADVERTISING & PUBLIC RELATIONS)