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카카오톡선물의 이용동기와 이용만족이 구매빈도에 미치는 영향
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Issue Date
2015
Citation
한국콘텐츠학회 논문지, v.15, no.9, pp.454 - 464
Publisher
한국콘텐츠학회
체면민감성이 소비자의 브랜드 로고 사이즈 선택에 미치는 영향
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Issue Date
2015
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한국콘텐츠학회 논문지, v.15, no.7, pp.500 - 510
Publisher
한국콘텐츠학회
1
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Author
Cho, Seung ho
2
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Brand Logo Size
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Face
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Face Sensitivity
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Frequency of buying Kakaotalk&apos
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Kakaotalk&apos
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Luxury Product
1
Motivations of using Kakaotalk&apos
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s Gift
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